Marketing

Willing to learn what it costs to turn your online brochure into a sales cannon? Our blog offers valuable web design & development industry insights. From UI/UX design best practices to cloud-based hosting services, the blogs below will help you understand what a good website costs and why the returns are high.

Marketing

Mastering Conversion Rate Optimization: A Beginner'S Guide To Wha ...

Gabriel Anderson

August 4, 2023

Are you new to the world of digital marketing and want to understand how to improve your website's conversion rates? Look no further! In this beginner's guide, we will walk you through ...

Marketing

How to do market research for a startup

Bakklog

February 16, 2023

Doing market research is the first baby step for any ambitious startup. In this blog, we’ll provide a step-by-step guide on how to do market research and set the foundation for your end ...

Marketing

Expert tips and strategies on how to differentiate your brand fro ...

Grant Polachek

February 15, 2023

Creating a unique health brand in 2023 is more important than ever for entrepreneurs. The competition in the health and wellness industry is more fierce than ever, and the only way to s ...

Marketing

5 reasons why you should outsource your content writing

Bakklog

February 14, 2023

High-quality, eye-catching content is the name of the game nowadays. This dynamic field is constantly evolving, meaning that your business needs to consistently create optimized content ...

Marketing

7 Proven B2B Marketing Strategies for Maximum Results

Marc Edun

February 1, 2023

Business-to-business (B2B) marketing is an integral part of any business strategy. It involves understanding the needs and wants of target customers and developing strategies to promote ...

Marketing

How to reduce your PPC costs by using SEO

Kaitlin Caldwell

January 26, 2023

In today's digital age, businesses must develop a comprehensive online presence in order to remain competitive. Pay-per-click (PPC) has become an important tool for many companies as it ...

Marketing

Calculating Customer Acquisition Cost (CAC) in 2023: What You Nee ...

Dan Lawson

January 19, 2023

Customer Acquisition Cost (CAC) is a key metric for assessing the performance of your marketing and sales teams. It helps you understand how much it costs to acquire new customers, whic ...

Marketing

The Best Tips for Social Media Marketing During the Holidays

Kaitlin Caldwell

October 12, 2022

Leveraging social media during the holiday season can be a great way to connect with friends and family, or even increase your business’s brand awareness. However, it can also lead to d ...

Marketing

Online marketing for Restaurants: How to start ranking on Google

Marc Edun

August 5, 2022

According to Google’s internal research, the first three search results get 32% of all clicks, while the top ten results get more than half of all clicks on any given search query. That ...

Marketing

Facebook Ads in 2022: The best tips for advertising on Facebook

Sophie Roos

May 12, 2022

Do you want to know what Facebook Ads is and do you want to get more results with your ads? Read our complete guide to FB Ads and learn how you can grow significantly in 2022 by making ...

Marketing

What’s Operant / Classical Conditioning and How Can I Use It?

Jennifer Evans

March 11, 2022

Classical conditioning and operant conditioning are psychological reactions exploited by advertisers to convince us to buy their products. In classical conditioning, consumers respond t ...

Marketing

Consumer Behaviour for Startups - Understanding Cognition

Jennifer Evans

February 23, 2022

You want answers, don’t you? Great, because I’m pretty sure you’ve landed here to try and get a better understanding of your customers. Today I’ll be taking you through the Cognitive ap ...

Marketing

8 Automated Emails Every Business Should Be Using

Alexander Bogaarts

October 20, 2021

Email automation is a tool that, when used correctly, can make a marketer's life much easier. Here are 8 automated emails every business should be using.

Marketing

5 Steps to Make a Perfect Pitch Deck

Bart Veldhoven

September 1, 2021

Looking for tips to make your pitch deck successful? Find out how to make sure you can score a second meeting with VCs.

Marketing

5 Ways to Drive Traffic to Your Startup

Alexander Bogaarts

August 11, 2021

They say it's easier than ever to start a business today. Somehow this is true, because from day 1 you can reach millions of potential customers from all over the world thanks to the we ...

Marketing

8 Tips From a Successful Start-up Entrepreneur

Josh Parker

August 25, 2021

Usually we share knowledge, today we mainly share experience. Our founder and CEO Stephan Moerman has set up a successful start-up with Bakklog and shares his experiences.

Marketing

90% Of Startups Fail for These Reasons

Alexander Bogaarts

August 18, 2021

You are probably an aspiring entrepreneur, start-up founder or experienced entrepreneur with big dreams, innovative ideas and great plans, otherwise you wouldn't be reading this article ...

Marketing

The Best Tips for Social Media Lead Generation in 2021

Bart Veldhoven

August 4, 2021

Today, nearly 55 percent of internet users are on social media. They use it on a daily basis and (unknowingly) supply huge amounts of data to these social media platforms. How do you us ...

Marketing

The perfect SaaS pricing strategy for start-ups

Josh Parker

July 15, 2021

Does the perfect SaaS pricing exist for Startups? We've done our research and explored the best pricing strategies for SaaS startups. Creating a profitable pricing strategy for SaaS pro ...

Marketing

Venture Capital: How Do You Choose the Right Investor?

Alexander Bogaarts

February 20, 2021

Perhaps you have a basic idea of ​​Venture Capital companies (VCs). These funding organisations raise money from various sources to invest in startups. 🚀

Marketing

The B2B Marketing Mistakes Everyone Makes

Stephan Moerman

May 16, 2020

You may be surprised to learn that most companies involved in B2B marketing make mistakes on a daily basis. That should not only give you a break, but also a little excitement. If your ...